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Non-Fiction Books in Order
Below you'll find the complete list of Non-Fiction books in publication order. This is generally the recommended reading order for the series.
Reading order verified: April 2026
Quick Answer
What order should I read the Non-Fiction series? Start with "Business Rules of Thumb (With: Chip Conley)" (1987) and follow publication order through all 80 books.
The complete Non-Fiction reading order is listed below in publication sequence.
Publication Order

Business Rules of Thumb (With: Chip Conley)
1987

Ultra Secrets of Game Boy Secrets
1991

Guerrilla Marketing for the Home-Based Business (With: Jay Conrad Levinson)
1991

Quick Lit
1992

The 1996 Information Please Business Almanac & Sourcebook
1993

Smiley Dictionary: Cool Things to Do with Your Keyboard
1993

Video Renter's Bible: What to Rent Tonight
1993

Foolproof Lotus 123
1993

Foolproof DOS
1993

Foolproof Wordperfect
1993

Foolproof Windows
1993

Point and Click Investor
1994

E-mail Addresses of the Rich & Famous
1994

The Executive's Yellow Pages
1995

Best of the Net
1995

Emarketing
1995

Wisdom, Inc.: 30 Business Virtues That Turn Ordinary People into Extraordinary Leaders
1995

Point and Click Jobfinder: How to Get a Great Job Online
1996

The Traveler's Yellow Pages
1996

Presenting Digital Cash
1996

Official Rules of Life
1996

Point & Click Business Builder
1996

If You're Clueless About Retirement Planning and Want to Know More
1997

If You're Clueless about Mutual Funds
1997

If You're Clueless about Insurance and Want to Know More
1997

Bartender's Guide
1997

If You're Clueless About Saving Money and Want to Know More
1997

The Best of New York
1997

Rules of the Game of Football
1997

Technophobe: The Unabomber Years (With: Jack Levin)
1997

The America Online Insider's Guide to Finding Information Online
1997

Poker: Over 25 Games and Variations, Plus Tips, Strategy, and More
1997

Emergency!
1997

If You're Clueless about Accounting and Finance (With: Paul Lim)
1998

You've Got Pictures!: AOL's Guide To Digital Imaging
1998

If You're Clueless About Getting a Great Job and Want to Know More (With: Beth Burns)
1998

The Totally-Terrific $10,000 Trivia Challenge
1998

The Bootstrapper's Bible: How to Start and Build a Business with a Great Idea andNo Money
1998

If You're Clueless about Selling: And Want to Know More
1998

New Moon: Sports
1999

Online Auctions for Yahoos Making Money and Having Fun on Yahoo! Auctions
1999

The Fat-Calorie-Sodium Counter
2000

The Kitchen Counter
2000

Getting Around New York
2000

The Essential Traveler
2000

The Pocket Almanac
2000

Internet Road Map
2000

The Glove Compartment Guide
2000

The Backyard Gardener
2000

The Wine Guide
2000

Rules of the Game of Golf
2000

Eating in New York
2000

The Desk Almanac
2000

Windows 95
2000

The Big Red Fez: How to Make Any Web Site Better
2002

Survival Is Not Enough: Why Smart Companies Abandon Worry and Embrace Change
2002

Purple Cow: Transform Your Business by Being Remarkable
2003

Free Prize Inside!: The Next Big Marketing Idea
2004

Everyone's an Expert
2005

The Big Moo: Stop Trying to Be Perfect and Start Being Remarkable
2005

Small Is the New Big: And 183 Other Riffs, Rants, and Remarkable Business Ideas
2006

The Dip: A Little Book That Teaches You When to Quit
2007

Meatball Sundae: Is Your Marketing Out of Sync?
2007

Tribes: We Need You to Lead Us
2008

Making Money On The Web
2009

Linchpin: Are You Indispensable?
2010

Graceful
2010

We Are All Weird: The Myth of Mass and The End of Compliance
2011

Poke the Box
2011

The Icarus Deception: How High Will You Fly?
2012

This Might Work: Collected Writings
2012

V is for Vulnerable: An Alphabet for People Who Want to Make a Difference
2012

Whatcha Gonna Do With That Duck?: And Other Provocations, 2006-2012
2012

Permission Marketing: Turning Strangers Into Friends And Friends Into Customers
2014

What To Do When It's Your Turn
2014

Leap First: Creating Work That Matters
2015

This Is Marketing: You Can't Be Seen Until You Learn to See
2018

The Practice: Shipping Creative Work
2020

The Song of Significance
2023

This Is Strategy: Make Better Plans
2024
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